Julie Kraft, Chief Strategy Officer, Communication Consultant and Coach, The Kraft Co.

Julie Kraft's Bio:

Julie Kraft is a Strategic Communication consultant and coach, offering big picture strategic thinking for businesses, organizations, and nonprofits. She also offers one-on-one coaching. Her many years in the broadcast industry, combined with her work with businesses and nonprofits, give her a unique perspective on communication and messaging.

Julie is a strong believer in the value of brand and offers "big picture" strategic planning, advice, and instruction on day-to-day tactical operations within the framework of the brand across many communication platforms.  

She also is skilled at helping people improve their on camera presence and performance. This includes TV professionals, as well as individuals who may be thrust into the media spotlight.

For 18 years, Julie worked as a Senior Consultant with Frank N. Magid Associates, a leading research-based strategic consulting firm.  At "Magid," Julie consulted television stations and networks in the United States and internationally.  She is credited with the successful multi-million dollar turnaround of an overseas network as well as many turnaround projects at TV stations in the U.S. In addition to her work in television, Julie advised and developed strategy for a unique wind energy program in Iowa. She also provided executive coaching to a number of professionals in various fields including the aviation industry, education, and academic research.

Prior to her work at Magid, Julie held many positions within newsrooms including News Director, Anchor, Acting Assignments Manager, and Reporter. She is most fond of her time as a "street reporter" in the Des Moines, Iowa, market.

Julie was just 24 years old, working at the smallest TV station in the state, when her aggressive investigative skills led to a "First Place Investigative Reporting" award from the Iowa Associated Press.  As a news director, her news department produced a special report on children and cancer that was honored with an Edward R. Murrow award.

Julie recently earned her masters degree in Strategic Communication at American University in Washington, D.C.

She received her B.A. in Communication-Radio/TV from the University of Northern Iowa.

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Julie Kraft's Education:

Julie Kraft's Interests & Activities:

Volunteer Coordinator for the Zach Johnson Foundation Classic. UNI Fast Forward Conference. Hawkeye Downs (All Iowa Agricultural Association) Board of Directors, President. ConnectCR. Other interests: physical fitness, running, travel, music, and family.